sophie didn't do anything at all.

Tuesday, 21 May 2013

| beauty | No7 | Beautifully Matte Foundation

You might have seen the advert where a woman within the space of her lunchtime  manages to satisfy all her lifelong cravings and buy the foundation matched perfectly to her skin. As you can imagine, I was filled with some pretty big expectations when I walked into my local Boots store and approached a smiling beauty assistant, her lips closely matching the shade of a postbox. 

I knew what was going to happen though. I shouldn't have gotten my hopes so high.

As I placed my request ('please use that zappy thing to measure my face colour like paint') her face dropped and we both nodded sadly. There was no need. I may as well have asked her how many hands I had - for the answer was blindingly obvious.

'I can tell just by looking! You need our palest shade of foundation, calico. I hope it's white enough!' 
I ended up with a full coverage foundation as I prefer those to the medium ones. Honestly I have the palest skin on the planet, I cannot physically tan, it is beyond my abilities. 

There was a deal on at the time - buy 1 get 2nd half price - so I also ended up with some mascara (I'll get around to a review of that sometime!).

The claims (as provided by their website)
Matte finish.
Medium/full cover.
Best for oily skin (I don't have oily skin).
Lasts for up to 12 hours, leaving a 'flawless complexion'.
No powdery grey finish, leaves your skin cool and refreshed.
Hypo allergenic.

The reality (as provided by yours truly)
Right, lets get down to it. The actual product. It comes in a plastic bottle with one of those moving bottom things, no idea what it's actually called, but it means that as you used the product it moves up and hopefully you'll get most of it out. Plus one bonus point here. Secondly, a little does go a long way despite it being full coverage, so when they say 'dot a little where you need it' - they mean a little. It covers well but I still used my concealer  under it because I like to have a perfect complexion (obviously). 

I wear my foundation with a Rimmel powder on top and it definitely lasted 12 hours another bonus point, in fact I was tempted to take it off early just because I hate wearing make-up for so long. The things I do for you guys. I'm not sure how well it would last if you had oily skin (as mentioned above, I don't, so can't help you there), but its definitely matte. The colour has a yellow undertone which I love being the english rose I am, there was no need to put on my green primer, and it smells quite 'clean'. 

The only thing with this foundation is how easily it rubs off. I know no foundation sticks to your face, but I did have to be extra careful with this one!

Available from boots at £12.95 it's definitely great value for the price. I'm not going to rule out buying this foundation again, but for now I'll keep trying other pale colours to find the perfect one for me!

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